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Registration for summer courses and certificates will begin Tuesday, April 9th. Summer courses are currently 'Preview Only'.

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Marketing
The Digital Marketing Ecosystem: An Introduction (Online)
Start here to gain an excellent understanding of the exciting and ever-changing world of digital marketing. Explore the evolution of digital marketing - how it began, where it is today, and where it’s heading. Understand the digital marketing ecosystem, and how elements such as strategy, channels, and platforms interconnect. Learn to navigate industry terminologies, core concepts, and methods for creating a successfu...
Jan 22 - Feb 24
Online
Spring 2019
The Digital Marketing Ecosystem: An Introduction (Online)
Start here to gain an excellent understanding of the exciting and ever-changing world of digital marketing. Explore the evolution of digital marketing - how it began, where it is today, and where it’s heading. Understand the digital marketing ecosystem, and how elements such as strategy, channels, and platforms interconnect. Learn to navigate industry terminologies, core concepts, and methods for creating a successfu...
Jan 22 - Feb 24
Online
Spring 2019
Get Creative: Marketing Strategy (Online)
Craft, develop, and pitch your digital marketing plan. In this course students learn how to apply value proposition, identify and analyze brand attributes, and conduct a SWOT analysis for a brand, product, or service of their choosing. Learn from industry experts and guest speakers as you apply theory into practice to create your own digital marketing strategy. This is suggested as course number two of five in the D...
Mar 04 - Apr 14
Online
Spring 2019
Get Creative: Marketing Strategy (Online)
Craft, develop, and pitch your digital marketing plan. In this course students learn how to apply value proposition, identify and analyze brand attributes, and conduct a SWOT analysis for a brand, product, or service of their choosing. Learn from industry experts and guest speakers as you apply theory into practice to create your own digital marketing strategy. This is suggested as course number two of five in the D...
Mar 04 - Apr 14
Online
Spring 2019
Social Media Marketing (Online)
Tap into the enormous potential of social media to effectively elevate your brand and business. In this class, we cover the essentials -- from mapping your strategy, choosing your channels, and crafting viral content to monitoring, measuring, and responding to user activity for best performance. Gain immediate actionable insights and set goals that will have you powering through your core KPIs (we'll explain what th...
Jan 22 - Feb 24
Online
Spring 2019
More than a course.
A new kind of network.
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