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Finding and Keeping Online Learners

In this essential course in the Designing Online Learning Programs certificate, author, dean, and pioneer in the field Bob Ubell will offer the skills and knowledge necessary to succeed in online programing. The course will facilitate achieving an in-depth appreciation for the skilled exercise of digital marketing techniques necessary to recruit students with the most likely chances of enrolling and then succeeding as online learners in your program. Taking a broad perspective on recruitment, this course goes beyond enrollment, focusing on strategies that engage learners over time, beginning with admittance and continuing through orientation, online classes and eventually to graduation.

Aug 26 - Sep 29
Online
Fall 2019
CRN 7993
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