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19 Search Results for “Fashion Flats”
Medium of Fashion: Textiles
In this course, you learn about the practical application of the materials, elements, and techniques used in the fabrication of modern apparel within the fashion industry. Aimed at students of fashion design or design professionals interested in understanding the “how” as well as the “why” of textiles, this course covers the components involved in the design and manufacture of apparel and accessories. Topics covered ...
Mar 04 - May 12
Online
Spring 2019
Worth to Westwood:Fashion Hist
In this course, we explore fashion beginning with the father of haute couture and concluding with the designer who brought punk and new wave fashion into the mainstream. We discuss fashion in its historical context, examining economic and technological influences, as well as those from the world of arts and artists. Broad thematic considerations include the nature of fashion (what it is and what it does) and its rela...
Mar 04 - May 12
Online
Spring 2019
Consumer Behavior
Today’s competitive marketing climate has led many companies to explore theories of consumer behavior. This course focuses on the profile of the consumer—psychographics and demographics—and consumer interests, with an emphasis on generational marketing. Segmented and niche markets and their development are also discussed. Prerequisites: none.
Mar 04 - May 12
Online
Spring 2019
Fashion Merchandising
Study the fundamentals of fashion merchandising principles and the techniques you need to operate as a merchandiser in a successful fashion apparel company or as an entrepreneurial boutique owner. Analyze case studies outlining merchandising strategies used by manufacturers and retailers. Study the impact of consumer behavior and how it leads to forecasting. Learn about "global merchandising", where it's effective, a...
  • Format: Online
  • Course Number: CRN 5258 - PCFD 0806 X2
  • Osborne, Mark
Mar 04 - May 12
Online
Spring 2019
Fashion Marketing Global Environment
This course examines fundamental marketing concepts in the global fashion marketing environment. Students explore consumer insights, positioning, competitive advantage, and channel decisions using both theoretical and practical approaches. Students analyze and identify target markets and become aware of key marketing decisions as they develop a global marketing plan for a fashion company. Prerequisites: none.
Mar 04 - May 12
Online
Spring 2019
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